Counties Manukau Rugby will join the New Zealand Super Rugby franchises in taking to the field wearing the iconic Classic brand from the 2024 season onwards.
Classic Sportswear has been appointed as Counties Manukau Rugby’s official apparel supplier after the Union completed a thorough tender process. With numerous long-standing partnerships across sports clubs in Australasia, and as a leader in producing technical athletic apparel that is exceptionally well constructed, Classic was a standout.
Classic’s solid history of manufacturing high-quality sportswear since 1934, and as the largest apparel provider in both the NRL and Super Rugby competitions made it hard to look further. Counties Manukau Rugby look forward to benefiting from the leading production capabilities and supply chain of Classic’s owned factory, and an in-house art and design department.
“We are extremely excited to be partnering with Classic Sports and would like to thank Warren Carney and Michael McDonald for all their time and hard work over the past five months to get this over the line,” Counties Manukau Rugby Head of Commercial, Andrew Philips, said.
“It was obvious from the start of this process that our CMRFU values aligned well with Classic, and we’re pleased to be working with a brand that is also passionate about their community and rugby from grassroots to high performance.”
“We’re excited to start this new era with Classic, and looking forward to sharing with everyone our new jersey design and merchandise line in the coming months.”
Classic is excited to partner with Counties Manukau Rugby and to see the Classic brand enter the National Provincial Championship.
Classic are looking forward to partnering with Counties Manukau and supporting their National Provincial Championship ambitions, which is complementary to the elite partnerships we enjoy with all six New Zealand based Super Rugby franchises” said Classic Sportswear Managing Director Warren Carney.
“Over 90 years the Classic brand has been built on a platform of providing high performance sportswear to all levels of sport, from grassroots to the elite game, and as we expand our presence in NZ this partnership with Counties Manukau is an example of this approach.
“Andrew’s enthusiasm for Counties Manukau was evident from our first meeting and is infectious, and we look forward to working closely with him and everyone at the Union over the coming years.”
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